Message From The President Dave Brooke. Photo of dave brooke on office photo background.


PLCU is 70 Years Young.

Seventy years ago, a group of employees at San Diego’s Navy Electronics Laboratory decided to create something better than a bank. It would be a financial cooperative, responsible to members not stockholders. It would be a safe place to save and an easier place to borrow.  On March 26, 1948, NEL Employees Federal Credit Union received its charter.  That was the beginning of what would become Point Loma Credit Union. Let’s celebrate. We are 70 years young.


The year 1948 was filled with interesting beginnings. Israel declared its independence, while NASCAR, ABC, Porsche, Land Rover and Polaroid cameras introduced themselves. The Hale Telescope was completed and dedicated at the Palomar Observatory. Columbia Records was the first to give us the LP, which we eventually dubbed “albums.”  The Philadelphia Eagles beat the Chicago Cardinals to win the NFL Championship. Unfortunately for Cleveland fans, it was the last time the Indians won the World Series. No one won the NBA title in 1948 because there wasn’t an NBA yet. On December 31st of 1948 the Dow Jones Industrials closed at 177.30.


Our amazing membership and talented employees are the principal authors of Point Loma’s seventy-year success story. We’ve lived long and prospered across 8-decades because we’ve been able to adapt, to take advantage of opportunities and to weather difficult economic times. Just as important, we’ve encouraged and maintained a strong connection to the communities we serve.


Point Loma Credit Union adopted the lighthouse as our logo because it’s a beacon for boats of any size; from fishing boats to cruise ships, from sail boats to carriers. A lighthouse is an equal opportunity guidance system, and that’s what we are. We illuminate financial options, embrace volunteerism, energize generosity and epitomize the credit union philosophy of people helping people. A rising tide really does lift all boats.


Our 70th is a cause for celebration but we want to make it about something more. We want to make it the celebration of more than one worthy cause. So, throughout the year we will spotlight local organizations, charities and non-profits that make a difference.  What a perfect way to begin the next 70 years.

“Never doubt that a small group of thoughtful, committed citizens can change the world. Indeed, it is the only thing that ever has.”


- Margaret Mead



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